The design vocabulary of the Marc Aurel label has heavy accents of old Jil Sander and classic Helmut Lang. The site for the Fall 2007 Collection is not just a perfect distillation of the line's design aesthetic, I think it's one of the few perfectly executed gestures on the web. It's simple and elegant and there are more and more welcome surprises the more you play around.
Props to Patrik and Dirk at ArtificialDuck Studios.
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User Experience Design
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